What is the TCPA? A Clear Guide

The TCPA governs US SMS and calls. It requires prior express written consent for marketing texts, honors opt-outs immediately, and carries statutory damages of $500-$1,500 per message in lawsuits.

Why it matters

Getting the TCPA right keeps you compliant and lands more mail in the inbox. See the deliverability checklist.

How Rainmail helps

Rainmail sends from your own domain on a dedicated, isolated IP with SPF, DKIM, DMARC, reverse-DNS and managed warm-up handled for you, plus an AI watching list health and deliverability — and it welcomes senders SES, SendGrid and Mailchimp reject, from $8. Run the free checker or see plans.